6 Money Habits Gen Z Needs in 2026 – and Why Parents Should Pay Attention

A recent Nasdaq article highlights six essential money habits Gen Z should develop by 2026. From budgeting to learning about compound interest, these habits are critical for financial wellness in a world where inflation, student debt, and gig-based employment models are common.

The article identifies clear areas where younger generations are already changing the financial landscape - but it also points out where guidance is still needed. For example, while Gen Z may be savvy with apps and online banking, many still lack hands-on experience with investing or long-term financial planning.

That is where parents and caregivers come in. Building strong money habits starts early, and tools like UTMA custodial accounts through UNest can support real-world experience with saving and investing. With a UTMA, families can contribute monthly and give their children access to an account that grows over time. These accounts aren’t restricted to education expenses, making them ideal for broader goals like launching a small business, buying a car, or covering job training expenses.

Helping Gen Z build smart money habits isn’t just about giving them information. It is about modeling consistency, giving them tools to practice with real money, and creating financial confidence that lasts into adulthood.

Whether your child is in elementary school or starting their first job, now is the time to put these money lessons into practice. The earlier they learn, the more capable they will be when it is time to manage their own futures.

Start building those habits today with a UTMA account from UNest.

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Don't just take our word for it

Hear what trusted money experts say about why UTMA and UGMA accounts can be a smart way to invest for a child’s future.

There are some tax advantages to using UGMA and UTMA accounts… Since they’re in your child’s name, the accounts will be taxed according to their tax bracket… There are no contribution limits on UGMA and UTMA accounts.

Dave Ramsey

Personal Finance Expert

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Investing for your kid’s future

Dave Ramsey

Personal Finance Expert

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...you could consider opening an account where you can dive deeper with the kids by your side. The easiest way to do so is to open a custodial account, known as an UGMA ... or UTMA ... account.

Jill Schlesinger

Emmy winning Business Analyst

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Straightforward “starter” investing account for kids

JILL SCHLESINGER

Emmy winning Business Analyst

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You can give children money that can accumulate somewhat tax-free over time... I love them (UTMAs) because they were like, trusts that you didn't need lawyers to create.... I think it's one of the better tax breaks around though. I know hunting for tax breaks may not sound very exciting, but that's how you take care of your family.

Jim Cramer

CNBC Host

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Give children money that can accumulate over time

Jim Cramer

CNBC Host

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